
"efficient dynamics concept"
clear influences from Gina and the M1 concept, thats what happens once chris is out of the picture.
i love the 'fluid control' very expressive whithout being too feminine or aggressive as bmw often is.
a place to collect the things that catch my attention and ideas i may have on design, marketing, branding, life

book review
the game changer
exellent book, if maybe somewhat american, and somewhat repetative, it gives many interesting examples of how p&g have succeded in reorientating there company towards innovation, how a large company can mobelize to be fast and innovative time and time again. gives lots of ideas and insights into how a company should structure it's self for sustainable innovation (as the only way for sustainable growth)
key points were;
-clear management goals that stretch theorganisation just enough.
-one clear rule of all rules "the customer is boss" this seems top settle all discussion, a good consumer trial will beat all opinions.
-indepth "living in research" for the insights then good old hard core quantative reaserch for validation
-grow your product range, add value (thus margin)grow your market
-create a people culture, people need to be comfortable without hirachy to stick there neck out for ideas, and thats what you need. p&G has special locations to take groups out of context and speed develop concepts, in small 'flat' divierse teams
-raipd consumer testing
-courageous
-process frees up creativity ( was that this book??not sure)
innovation makes money, otherwise its invention
-set asside a clear budget for innovation seperate to daily business funds
-people and cominication are KEY
-look look look look test test test test
This is worth a read, how relevant is concept work if you don't try to make it real?
"Another flashy concept product is the Nokia Morph, the self-cleaning,
self-aware, self-preserving, self-charging, semi-opaque and semi-flexible
mobile device that the company hopes to integrate into handheld devices
in seven years. (This from a company that hasn't even been able to
answer the multi-touch iPhone challenge in nearly two years.)"
Everyone has a favorite "concept car." Whether it's the '54 Firebird, '64 Stiletto, '80 Epcot or '88 Sunraycer, these "flights of imagination" all have one thing in common: they weren't for real. 9/22/2008 3:59 PM from http://counternotions.com/2008/08/12/concept-products/ | |
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@ Ryder , thanks for the comments, was surprised to hear that youuse the site in that way, it’s a nice compliment. Maybe I’ll drop some more thoughts now and then as a notepad. thanks
Anyone out there wonderign what happend to the blog? I have stopped! No one seems to look or react? I am tempted to go on for my own archive?
but is anyone out there?
I’ll be on the peer at noon everyday, when the sun is at it’s highest J
nice interview with the designer of thoose i-pod accessories, lots of photos and sketches.
I have taken to watching TED presentations (in the train on pspJ). many are fascinating and inspiring, usually talking around 10 to 15 min.
“TED stands for Technology, Entertainment, Design. It started out (in 1984) as a conference bringing together people from those three worlds. Since then its scope has become ever broader.”
Here is a list of my favorites they are all really worth watching (and there are many more on TED.com)
http://www.ted.com/index.php/talks/view/id/104
William McDonough explaning CRADEL TO CRADEL design put into practice
http://www.ted.com/index.php/talks/view/id/5
chris Bangle head designer BMW tells what design management is all abou
thttp://www.ted.com/index.php/talks/view/id/172
john meda on the art of simplicity
http://www.ted.com/index.php/talks/view/id/43
paul bennet tells about design at IDEO
charles Leadbeater small guy versus big companies!!
http://www.ted.com/index.php/talks/view/id/140
hans rosling with a fantastic presentation technique and great statistics
http://www.ted.com/index.php/talks/view/id/65
8 min. shows a fantastic multi touch interface
Also see my blog http://design-dump.blogspot.com/
Starck denounces design, on the hunt for new career
Monday, March 31
According to an interview with
"I will definitely give up in two years' time. I want to do something else, but I don't know what yet. I want to find a new way of expressing myself ...design is a dreadful form of expression."
Claiming that design is officially dead, Starck predicts future designer types to fulfill the roles of the personal coach, the gym trainer, and the diet consultant. (And here we thought a sedentary life of Doritos and Solidworks was our calling...)
As Starck finds a hole to crawl into, his explosive statements will probably stir the design pot, at least once around ...and we can't say we're not pumped to witness his career twist in a couple years. If it involves being a fitness guru, will his workout studio and exercise videos be well-designed?
Seen On core 77
Interesting presentation at SXSW from Michael Lopp, senior engineering manager at Apple, who tried to assess how Apple “gets” design when so many other companies try and fail. After describing Apple’s process of delivering consumers with a succession of presents (“really good ideas wrapped up in other really good ideas” — in other words, great software in fabulous hardware in beautiful packaging), he asked the question many have asked in their time: “How the f*ck do you do that?” (South by Southwest is at ease with its panelists speaking earthily.) Then he went into a few details:
Pixel Perfect Mockups
This, Lopp admitted, causes a huge amount of work and takes an enormous amount of time. But, he added, “it removes all ambiguity.” That might add time up front, but it removes the need to correct mistakes later on.
10 to 3 to 1
Apple designers come up with 10 entirely different mock ups of any new feature. Not, Lopp said, "seven in order to make three look good", which seems to be a fairly standard practice elsewhere. They'll take ten, and give themselves room to design without restriction. Later they whittle that number to three, spend more months on those three and then finally end up with one strong decision.
Paired Design Meetings
This was really interesting. Every week, the teams have two meetings. One in which to brainstorm, to forget about constraints and think freely. As Lopp put it: to "go crazy". Then they also hold a production meeting, an entirely separate but equally regular meeting which is the other's antithesis. Here, the designers and engineers are required to nail everything down, to work out how this crazy idea might actually work. This process and organization continues throughout the development of any app, though of course the balance shifts as the app progresses. But keeping an option for creative thought even at a late stage is really smart.
Pony Meeting
This refers to a story Lopp told earlier in the session, in which he described the process of a senior manager outlining what they wanted from any new application: "I want WYSIWYG... I want it to support major browsers... I want it to reflect the spirit of the company." Or, as Lopp put it: "I want a pony!" He added: "Who doesn't? A pony is gorgeous!" The problem, he said, is that these people are describing what they think they want. And even if they're misguided, they, as the ones signing the checks, really cannot be ignored.
The solution, he described, is to take the best ideas from the paired design meetings and present those to leadership, who might just decide that some of those ideas are, in fact, their longed-for ponies. In this way, the ponies morph into deliverables. And the C-suite, who are quite reasonable in wanting to know what designers are up to, and absolutely entitled to want to have a say in what's going on, are involved and included. And that helps to ensure that there are no nasty mistakes down the line.
When is a chair not a chair? When it’s a sofa, or a chaise of course. Well that is the idea behind this three-in-one design from newcomer Roel Verhagen-Kaptein. Roel’s take on modern seating just might have been inspired by those lovable, petrol blooded Cybertrons. With the same utilitarian notion built into Optimus Prime, you too can simply rearrange the pieces of this seating concept to transform into a chair, a three person sofa, or a chaise lounger for those nights spent drawing Kate Winslet in the nude. However you look at it, this design has your ass covered. (Golf clap)
The Edge phone is designed for the style conscious fashionistas. The name has nothing to do with data speed. In fact we don’t even know what this phone is capable of because as with all fashion phones, looks rein supreme and the Edge phone makes sure you notice with its glowing glass keyboard.
To answer an incoming call, slide the glass keyboard out. An embedded LED illuminates the etched numerics via refraction creating a glowing effect. The only visible lines is the microphone wiring which designer Chris Owens has cleverly disguised as a keyboard border.